Monthly Archives: January 2016

How to Find the Right Mailing List for Your Business

No matter the niche market you are targeting, being in front of your target audience and regularly promoting your products or services is critical in generating new business. This involves doing a direct mail campaign. Of the three key elements of your campaign – the list, the offer and design – the list is the most important. Using the right targeted mailing lists yields dramatically better results than standard lists or poorly targeted lists.

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